Put Your
Fan Data to Work

The growth and stability of your Fan base is possible if your data is actionable, so you can engage your fans insightfully with personalized experiences that builds value and trust over time.

A Platform Designed to Understand and Activate Fan Relationships

Organon, our customer data platform, unifies data from all your fan touchpoints to provide in-depth analytics, a fan segmentation engine and marketing capabilities to deliver actionable insights along with engagement capabilities

UNIFY YOUR FANBASE

Single Fan View

Integrate all your transactional, digital and offline data into a single unified platform to create comprehensive fan profiles that are actionable

COLLECT FIRST-PARTY DATA

Digital Activations

Create interactive campaigns that engage your fans and collect compliant first-party data through our platform, which drives fan engagement and enables sponsorship activations

KNOW YOUR FANS

Behavioral Analytics

In-depth understanding of the who, what, when, how and where insights of your fans through reports to make informed decisions

BUILD HIGH VALUE AUDIENCES

Fan Segmentation

Our intuitive segment builder, powered with AI, helps create accurate audience segments based on specific business needs and marketing initiatives

PERSONALISE FAN EXPERIENCES

Cross-Channel Messaging

Engage your fans across their preferred communication channels to enhance and personalise experiences that drives better retention along with increasing loyalty

AUTOMATE YOUR ENGAGEMENT

Marketing Automation

Build workflows that automatically trigger highly targeted campaigns based on individual fan behaviors which increase your operational efficiency, reduce marketing overheads and improves fan lifetime value

Research that is consistent with our beliefs

60% of people have higher expectations of their digital experience than before Covid-19

the ROI on marketing spend and lift sales 10% or more through personalisation

of consumers only engage with marketing messages that are customized to their specific interests

increase in customer retention rates increases profits by 25% to 95%.

higher transaction rates through personalised emails 

of consumers are more likely to shop with brands who provide relevant offers and recommendations

OUR SERVICES

We’re more than a product

Evolving into a fan centric, data informed business can be tough. Our professional services act as a natural extension of your team. We bridge any gaps you might have in strategic understanding, analytical insights, personalised marketing and infrastructure setup. The ownership mentality, breadth and the quality of our expertise will help you with your needs as your business grows.

ABOUT US

Helping brands grow & build deeper connections with fans

Our vision is to influence the sport, entertainment and live event industries by helping them better understand their fans. To engage and market efficiently via our customer data platform, Organon, along with leveraging our specialised services function that helps drive operational excellence.

​

We are a team of data scientists, marketeers, sport professionals, developers and management consultants with over seventy years of combined experience in numerous industries. The satisfaction derived from years of delivering immense value to clients through our deep domain expertise keeps us motivated to have a strong commitment to keep solving our customer's problems. 

​

Having our offices out of Singapore & Bangalore (India), we serve clients from around the world and are a one-stop destination for all matters related to off-field management - be it data capture, fan intelligence or digital marketing.

​

​

​

​

How can we help you?

Let us know a bit about you and your question and the right person from our team will be in touch as soon as possible.

OUR OFFICES

Singapore

60 Albert Street, #14-04 OG Albert Complex, Singapore 189969

Bangalore